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Hotjar

ABS score:

10/10
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Hotjar is a user experience research and analytics tool. It offers a range of features such as heat maps, session recordings, and surveys to help businesses understand how users interact with their website. With Hotjar, businesses can gain insights into user behaviour, identify areas of improvement, and optimize their website for better user engagement.

 

Hotjar is a valuable tool for start-ups as it allows for in-depth analysis of website visitor behaviour. The platform offers features such as heatmaps, session recordings, and form analytics which can provide valuable insights into how users interact with a website. This information can be used to optimize the user experience, increase conversions and boost overall website performance. Additionally, Hotjar also offers feedback polls and surveys, allowing start-ups to gather direct feedback from their audience. Overall, Hotjar is a comprehensive solution for understanding and improving the digital experience for a start-up's target audience.

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